Today’s homeowners want more than convenience. They want smart solutions that support a sustainable lifestyle. As energy costs rise and environmental awareness grows, smart home technology is shifting from luxury to necessity.
For AiN dealers, this presents a key opportunity: position smart devices as tools for energy efficiency, environmental responsibility, and long-term value.
Sustainability Matters
Consumer demand for sustainable products continues to climb. A 2024 PwC global survey found that buyers are willing to pay nearly 10 percent more for eco-friendly goods. In the same year, 67 percent of Americans said they expect sustainability to be standard practice for companies.
Homeowners now expect smart tech to deliver both function and environmental benefit.
Small Changes, Big Results
Smart technology can drive real impact with just a few upgrades:
- Smart thermostats can cut heating and cooling costs by up to 15 percent
- Smart lighting can reduce lighting-related energy use by as much as 90 percent
- Energy monitors and smart plugs help eliminate phantom load, which makes up 23 percent of household energy use
- Motorized shades support HVAC efficiency by adapting to sunlight
- Leak sensors reduce water waste and prevent costly damage
What AiN Partners Offer
AiN dealers have access to sustainability-focused products from key partners:
- Jasco provides Z-Wave and Wi-Fi lighting solutions that lower power usage
- QMotion offers automated shades that support energy conservation
- Nice delivers whole-home automation to optimize energy use and improve comfort
- DSC offers the PowerG+ Water Tile, a discreet, battery-powered sensor designed to detect leaks early and prevent water waste and damage

How Dealers Can Lead
Today’s buyers care about the environmental impact of their purchases. Promoting smart home technology as a sustainable investment helps you stand out, connect with values-driven clients, and tap into incentive programs.
Use these insights in your marketing and sales conversations to show how smart homes can be both high-tech and environmentally responsible.
Sustainability isn’t just a feature. It’s a way to build long-term value into every system you sell.